Websites that work!
We can drive traffic to your website, but if your website isn't effective, you're wasting your money!
Vision House Marketing believes that the Internet provides companies and organizations with enormous potential and opportunities. A Website is an extension of your public image and deserves the same care and attention given to your image presented in traditional forms of advertising.
Appealing graphics, user friendly navigation, fast download times and easy to read copy are all essentials, but without a strong marketing message, this is just a pretty picture. Your website has to work for you! It must capture your potential customer's attention, answer his questions and peak his interest enough to pick up the phone and call, request a quote online, download a coupon, complete an online survey, or fill out your "contact us" form. Every website needs a strong call-to-action. Through PPC your customers are driven to act.
Vision House is a marketing firm that creates websites that perform by incorporating strategic marketing and technology. We are an Innovative Internet Marketing company with a unique set of services, by developing a version of your website that works on mobile devices, it could be designed to accommodate the mobile device users who are increasingly becoming a large audience.
VHM also specializes in developing professionally designed database driven Websites. These are easily administered and edited by your use of our Up2Date® backend administration tool.
Up2Date: A Content Management System that You Control
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The backend functionality of the Website is critical to keeping your site current, relevant and updated for visitors. Vision House Marketing has developed a content management system called Up2Date®, which you control. It allows for easy and secure administration of the entire Website. No expertise in website design or creation is needed. The control in your hands to keep your content fresh. You can update events, promotions, calendars, employment opportunities, copy, and much more.
Proprietary Online Tracking
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With Vision House Marketing's award-winning formula, you'll be driving qualified visitors to your website turning "clicks" into "conversions" or true leads. Then, leads can be tracked through to sales to determine your true ROI.
Vision House Marketing's proprietary online tracking system turns your website into a measurable marketing tool by capturing all leads from all campaigns and measuring the results.
Vision House Marketing's Online Tracking System plugs into the backend of your website and is available to you 24/7 online via any web browser. Using your password, you can access it from anywhere.
Our Online Tracking System:
- Captures true leads via an online form.
- Deposits and records those leads into a Microsoft SQL Database.
- Sends a confirmation email to the prospect and automatically send your company an email notifying you of their form submission.
- Creates a prospect/customer database which captures all of their information and can be searched via date range or alphabetically.
- Informs you of how much revenue your PPC campaigns generated during a specific month or over multiple months specifically: PPC expenditure, revenue generated from that expenditure, profit, total revenue (from PPC and non-PPC revenues). Reporting also provides how much revenue each customer generated from your PPC campaign.
- Displays the referring website that your customer came from and shows the number of referrals for each click through. It also displays the revenue generated from that referring website.
- Reports on natural search engine optimization (SEO) efforts where linking strategies are employed by listing where your customers are coming from and how they're finding your website outside of PPC.
Smart Marketing Decisions:
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Our Online Tracking System will help you make smart business decisions to optimize your marketing budget. For example, if your PPC campaign is generating a strong profit, it will make sense to fuel what's working.
TRUE ROI®:
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TRUE ROI® is a measurement that tells you how much revenue you are generating with your PPC advertising dollar. This measurement provides the analytics to understand if your PPC advertising is profitable and is critical to the overall success of the PPC advertising campaign. It helps you make smart marketing decisions and gives you a detailed awareness of your cost-per-lead/cost-per-sale, revenue, and profit. No other marketing agency gives you the innovation, forethought, detailed analysis, accountability and results that VHM can.
Make smart marketing decisions with True ROI® and Vision House Marketing.
Contact Vision House Marketing today for a free consultation and let us help you produce TRUE ROI®!